Professional design research and development techniques used to design the visual and physical presence of the Ohio Northern University and Ada community’s Urban Forest Project through a combination of individual team activities. This project pairs with the an Arbor Day program.
The Village of Ada is designated a Tree City USA by the Arbor Foundation. The goal was to design three banners which are persuasive, informative, and inspirational. The banners were then expanded to create an identity for the Arbor Day program with a series of campaign pieces to promote the Urban Forest Project.